Focus on… Online Voucher Codes
Earlier this year VoucherCodes.co.uk asked Forrester to conduct a study analysing the impact online voucher codes had on advertisers and the digital marketing space. Over 500 UK-based advertisers were...
View ArticleMeet… Claire Magee at The Book People
This week we sat down and had a chat with Claire Magee from The Book People to find out how the affiliate channel has impacted their marketing strategy this year and also to find out their top plans...
View ArticlePublisher alert: win a luxury all inclusive holiday to Jamaica!
Are you a publisher hankering after some sunshine? Do you specialise in travel? If so Commission Junction may have just the answer. Sandals are offering the chance to win a luxury Included ® holiday...
View ArticleBe part of the judging panel at the Performance Marketing Awards 2013
We received some great news last week, and we’re pleased to announce we’ve been nominated for a number of Performance Marketing Awards! Some of the awards are part-voted for by a4u publishers and...
View ArticleKey CJ publisher, Ve Interactive, pioneers of new software
As the online world is ever changing, new laws are emerging to coincide with new developments, especially when we’re talking about data. Last year saw major changes to the online performance...
View ArticleAre you new to affiliate marketing?
Whether you’re an advertiser who is just venturing into the world of affiliates, or you’re a publisher looking to monetise or expand your website, we would love to speak to you. Measurement is...
View ArticleThe power of cashback
The IAB/PwC Online Performance Marketing Study revealed cashback sites as the biggest affiliate model within the industry; taking more than a 30% share, with advertisers spending over £200million on...
View ArticleAre you ringing more sales in with PayPerCall?
When consumers are paying for high-value or service-led goods, for example holidays and financial applications, they may want to talk to a person to complete their purchase. CJ PayPerCall is the...
View ArticleThe psychology behind e-commerce
Working closely with so many companies means we’re always learning. Whether that’s about the latest technology innovations or insights into the online advertising market. The latest snippet of insight...
View ArticleCJ sponsors Performance Marketing Guide 2014
One of the great things about working in the performance industry is that it’s always changing, it makes for a dynamic environment but it can also be confusing to those who are new to the space....
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